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Lena Park

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Portfolios

About the Lena Park template

A quiet black and white portfolio that gets out of the way of the photos. Selected work leads, then a few stories told in pictures, a short about, how a shoot works and an inquiry form.

Lena Park is a portfolio for a photographer who wants the pictures to do the talking. It's black and white, with a clean sans-serif, an elegant serif for the name and almost no decoration. The page opens with the photographer's name and moves straight into a grid of selected work. Below that, three photo stories, a night shift, a wedding on Atlantic Avenue and a family at home, show how a longer series can sit next to single images, each with a short caption that gives just enough context.

The about section starts with one honest sentence in large type, about twelve years of photographing strangers in Brooklyn, then a short bio on how she learned and how she likes to work. A pricing section lays out what a shoot costs for portraits, weddings and editorial work, so clients can see where they fit before they write. The inquiry form at the end asks for the type of shoot, a preferred date and a few words about the idea, which saves a round of emails before the first call.

To adapt it, start with your strongest dozen images and resist adding more: the layout looks best when every frame earns its place. Rename the photo stories after your own projects, and change the three price cards to the services you really offer, or remove the prices if you quote each job. The same structure works for filmmakers, illustrators, painters and anyone else with a body of work. Because the page is so plain, colour photos look striking against it too, and a single accent colour is all it needs to match your brand.

What's on it

  • Selected work
  • Photo stories
  • About the photographer
  • How a shoot works, with packages
  • An inquiry form

Making a website like this one? Read the guide Portfolio website: what to put on it, with requests ready to build.

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