Fern & Fade · Hair salon

Local services

About the Fern & Fade template

A warm three-page salon site. The home page introduces the team and the feel of the place, the services page is a clear price list, and the booking page has the hours, the address and an appointment form.

Fern & Fade is a three-page site for a salon that wants to feel relaxed and honest. The home page opens with Good hair, grown slowly, then explains why the salon exists: a haircut should feel like an hour off, not a production line. Three short promises follow, about organic colour, appointments that aren't rushed and keeping waste low. A taste of the prices and a section introducing the four stylists, each with a photo and a specialism, help new clients choose who to book with. Earthy greens and a soft serif keep it feeling like a calm room rather than a busy high street salon.

The services page is a full price list split into cuts, colour, treatments and styling, with everything from a fringe tidy and a children's cut to balayage, grey blending, a bond-building treatment and a bridal trial. It suggests starting with a colour consultation and answers the questions clients ask most. The booking page has an appointment form where people choose a service, a stylist, a date and a time, with the opening hours, the cancellation policy and the address beside it.

To adapt it, rewrite the price list with your own services and prices, and rename the stylists or remove the team section if you work alone. The three promises are worth rewriting with care, because they're what sets one salon apart from the next one down the street. The same structure works well for barbers, nail and beauty studios, brow bars, spas and massage therapists, or any business whose customers want to see a clear price list before they book.

What's on it

• The salon and its stylists
• A price list for cuts, colour, treatments and styling
• Questions clients ask
• Opening hours and address
• An appointment form

Making a website like this one? Read the guide Local service business website: what to put on it, with requests ready to build.